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5 Ways To Permanently Avoid Your Biggest Business Income Killer!

 

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Thursday, September 6, 2007


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    Thursday, September 6, 2007

5 Ways To Permanently Avoid Your Biggest Business Income Killer!
You are excited, it's a new business day! You glance at your business plan on the pin board in front of you. A shiver of excitement races up your spine as you think of your business potential. Just 8 hours a day on this plan will mean a better life for you and your family, all within 2 years. Then the phone rings�
It's a customer! They are enquiring about that widget they bought from you yesterday.
Will it do x and y?
So you explain that it will do x and y. And because you are focused on providing the ultimate customer service, you talk them through the steps on the phone. After all you need to go the extra mile, don't you?
You hang up and think "Another satisfied customer, but I wished they had read the owners manual before calling me!" You glance at your watch, then look at your diary and realize you are an hour behind schedule. Then there is a knock on the door�
Sound like your typical day? Full of unscheduled interruptions, and at the end of the day wondering where all the time has gone? You only managed to complete 10% of the stuff on your to-do list today?
So do you take yesterday's unfinished business and add it to today's business? Or just cross it off in your diary and try and catch up next week?
It's easy to get overwhelmed when this happens! The important stuff never gets done because you are constantly trying to deal with all the little stuff. We all know it's important to provide the best customer service, but taking on these interruptions in the belief that it will result in more referrals in the future, is a recipe for disaster.
Business is a numbers game. If your bottom line is not healthy, there will be a greater temptation to go and do something that has a healthier bottom line. You will lose the drive, the passion, it will become too hard.
If your daily activities are not constantly growing your new enquiries, improving your sales conversion rate, growing your transaction size and increasing the customer buying frequency, you will have an unhealthy bottom line, lose interest and give up!
As harsh as it sounds, it's reality!
And it all comes down to the enforcement of your sensible time management. We all know there will always be interruptions and your time management should allow for those, within reason.
So how do you avoid the biggest killer of your business profits?
1) Plan your week before it starts. Block out your focused hours for marketing, research, administration, business planning, etc. But also allow limited time, to deal with interruptions and urgent matters, although these should be kept to an absolute minimum. Your business must run like a well oiled machine with no unexpected breakdowns.
2) Tell everyone around you, (yes, even your customers) when you are available and when you are not available. Remember, scarcity is a powerful marketing tool. Make yourself scarce.
3) Keep a record of all the interruptions and make it your goal to completely eliminate them by improving owner manuals, having an online manual with a frequently asked question area, changing systems or forms. You will notice a common thread with your interruptions and eventually you will be able to reduce them to a bare minimum.
4) Always plan any meetings for the end of the day. Meetings have a horrible habit of taking longer than they should. By scheduling them for the end of the day they will become focused and to the point, as everyone is keen to go home.
5) Remove the "I'm always available" sign. In this world of mobile phones and technology, customers believe that business owners should always be available to take their call or answer their email. If you decide to take every call or answer every email the moment it arrives, your business will suffer. Use voicemail and answer emails in a focused hour once per day.
Remember scarcity? You are not available immediately because you are busy. You are busy because you provide a quality product or service and are building a better business, which will benefit the customers and you. Scarcity works!

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Why do some business owners plod along, while others effortlessly succeed? Ian McConnell has the answers in "The Instant Profit Multiplier" an absolutely "must read" for any business owner. FREE Details here ==> http://www.small-business-secrets.com/main.html


Get Rich Quick Scams - How You Can Avoid Being Conned In To One
Get Rich Quick Scams - For every opportunity that pops up ensuring you a little stability in your life and to get back on track is normally brushed aside because apprehension prevails i.e. fear of being scammed. Sadly because of this - genuine opportunities are going unnoticed. There is no argument up for discussion over whether business opportunities have to be approached with the utmost of all cautious angles, especially where parting of money is involved.
Get Rich Quick scams need to be avoided. A vital question asked is, how can a person possibly know it is a scam in the first place. These are the thoughts in people's heads when faced with a situation in believing what may - or may not be true.
There is no way of avoiding Get Rich Quick Scams; however there are ways of avoiding being conned into one.
To avoid the misery that follows a financial loss through being scammed, you must question matters that help you decipher if the opportunity you are interested in, is what it makes out to be.
Here is a little advice to save you time and money on get rich quick scams that fail to deliver the goods; did the opportunity come in a spam email or an email that you did not sign up for? If you signed up for nothing then remember you get nothing. Was it from a website popup or exit console? These are important matters to look into before signing up. Receiving information in junk emails is a sure sign to say beware - because the offer may not be legitimate. However many companies market this way and maybe legit.
Get Rich Quick Scams normally claim they can make you rich overnight with no hard work involved, be weary of this hype because it is a scam. If what they say were true, why would they need your money?
Even reputable companies offer work at home opportunities where you are required to purchase a membership or other product. This is where you need to be careful and be able to recognize the difference from the honest provider and the dishonest scam.
If the jargon you hear or receive - talks bout revealing secrets on how to become wealthy overnight - then approach with caution. Why would any one want to share a secret of this nature with a complete stranger? Pyramid schemes or MLM opportunities are notorious for dishonest construction.
Do research on the domain name offering the opportunity to see if it is web based or if the offer lists a website. Check out the confidential details on the whois data system to see if the given domain name looks bogus, look for things like phone numbers i.e. 999-999-9999 or dodgy email addresses or street locations. If the name on the domain differs from the company name trying to sell you something, then this may need looking into further. Testimonials are used to excite mugs into parting with their money. Use a search engine to check out the testimonial, and see what comes up. If the name turns out to be the company trying to sell to you whatever it is they are selling, then, the testimonial is false.
Because Get Rich Quick Scams are ten a penny- there will be times where you are confronted with an unbelievable offer, if so - believe it or not - it may well be scam
Using the power of a search engine, type in the name of the opportunity - and see what information is stored about the company in forums, and blogs. Type the word scam or rip-off next to the name of the company; this will enlighten you on any complaints about them.
Remember not all business opportunities online or in magazines etc are scams, however you need to make it your business to find out which ones are true to there very words. Remember a fool and his money is soon parted.
Have you been scammed The Genuine Opportunity
Get rich quick by clearing your debts Money


Mortgage Lead Sales, Leaving the Right Message
If you are a loan officer or mortgage broker, you may have been facing one major challenge in the last few years when it comes to calling your mortgage leads.
That major challenge would be the answering machine that you have no choice but to speak to more often than not.
In this day and age everybody has caller identification and voice mail, so it is very easy for people to screen their phone calls if they don’t recognize a phone number or company name that shows up on their caller identification.
I can’t say I blame them. I do the same thing from time to time.
For starters, any time you are calling a customer to sell them a mortgage you need to be prepared with details of certain products you have to offer that you believe will fit your customer’s needs.
You also need to be prepared just in case the answering machine kicks in, and undoubtedly it will.
If you must leave a message the last thing you want to do is allow for the disappointment of not getting a live person to show up in the inflection of your voice.
Just leaving your name, the company you work for, and a telephone number will never work. This type of message will be deleted nine times out of ten.
What you want to do is this . . .
Be upbeat, smile, it will show up in your voice. Not only give them your name and company details, let them know that you have already researched some company products that you believe will meet their needs and that you have some rates that you believe they would be interested in.
Let them know the importance and urgency of calling you back. You want to peak their interest, make them curious about what it is you have to offer and I guarantee that they will call you back.
Please understand, the idea is not to leave a long drawn out message that will bore your customer to the point of deleting your message.
The idea is to keep it short and simple, get to the point but make sure you get your message across in clear and easy to understand terms. Avoid mortgage jargon.
So the next time you are making sales calls be sure to keep this in mind. Leaving the right message is a very important part of today’s phone sales.
If you incorporate this simple step into your phone sales, I can guarantee an increase in your applications.
Jay Conners has more than fifteen years of experience in the banking and Mortgage Industry, He is the owner of http://www.jconners.com, a mortgage resource site, he is also the owner of http://www.callprospect.com, a mortgage lead company.